NIKE ACG ROAM | Modeling Project | Outdoor Watch

Smart watches are an exciting market, but one issue they face across the board is short battery life. Can we make a smart watch that has purpose beyond its battery. . .

Nike ACG ROAM is an outdoor exploration smart watch that features a mechanical compass and date tracker as a backup incase the battery is drained while in the wilderness.

ACG ROAM PRO

Titanium body with a matte top surface and polished edges. Features higher end sensors for pro users.

ACG ROAM PLAY

Affordable option, provided in bright colors with less health sensors. Ideal for younger and casual users.

Jerry Buttles, 2020

Jerry Buttles, 2020

All Conditions Gear

“Designed, tested, and made on Planet Earth. For outdoor use”

ACG is the unconventional and creative outdoor division of Nike Sportswear. They blend bright colors with innovative functional outdoor garments and tech.

Brain Storming.

Model Development.

Pro User Interface.

Navigation.

Time.

Mechanical.

ACG PLAY features vibrant colorful interfaces compared to the clean look of the PRO.

Explore Nature.